All-In Membership

Everything in one place. For one quarter at a time.

Every Her Trails program unlocked. Weekly group coaching calls. A community of women training for real races. 4 quarterly payments, 12-month commitment.

COMMITMENT
12 Months
BILLING
$199 / quarter
PROGRAMS
18+ Unlocked
COACHING
Weekly Group Call
ACCESS
Platform + App

Your Year, Your Way

One membership.
Race, Training & Strength programs built for your distance and terrain.

Base Camp for strength, physiology and recovery between events.

Her Training Cycles for hormonal awareness.

Weekly coaching calls, the Coaching Corner and Community Hub, connected across your whole year.

Here is how a real year sequences on the platform, goal to goal, season to season.

01 / Land, Orient, Establish

Base Camp. Her Training Cycles. Her Strength.

Base Camp is your home base on the platform: strength and mobility sessions, fuelling and recovery, female physiology and cycle support, meditation, journaling, expert workshops. Not tied to a race or a season, always there, always relevant.

Her Training Cycles teaches you to work with your hormonal phases, not against them. Her Strength Orientation establishes your physical baseline. By the end of your first few weeks, you know your body, your platform, and your next goal.

Base Camp Her Training Cycles Her Strength Orientation
02 / Build, Train, Strengthen

Your race block. With strength and physiology built in.

Move into the program built for your event: Half Trail Marathon Progressions, Find Your Fast for a 10km PB, or a 100km ultra block. Each is female-first, terrain-specific, and paced to your race date. Her Strength (6 weeks) runs alongside it: durable, powerful athlete foundations.

If you are in perimenopause, Her Shift adapts your running, strength, nutrition and recovery to your changing hormones. Weekly group coaching every Monday keeps the block calibrated. Nothing in the membership runs in isolation.

Race program Her Strength (6 weeks) Her Shift Weekly coaching call
03 / Race, Recover, Reload

Taper. Race week. Recovery. Then the next goal.

Race Ready (3 weeks, female-first) covers your taper, race-week protocols, and return to training. Built specifically for women: how your hormones affect recovery, when to push, when to pull back, how to come back without losing what you built.

And your A goal does not need to be your only race. B events sit inside a training block as supported tune-ups: a local 10km mid-block, a shorter trail race four weeks out. Race Ready applies every time.

Then the platform sequences forward. Base Camp, a Find Your Fast 10km cycle, a strength focus, or the next race block. Her Training Cycles keeps you cycle-aware through every transition. Goal to goal, season to season.

Race Ready (3 weeks) Find Your Fast Base Camp Her Training Cycles
BASE CAMP
 Strength + mobility sessions
 Female physiology + cycle support
 Fuelling + recovery library
 Trail Chats podcast
 Expert workshops
Always on. Always relevant.
SAMPLE RACE BLOCK WEEK
MONTempo + intervals
TUEHer Strength workout
WEDRecovery + mobility
THULong run: trail terrain
FRIRest
SATRace-sim or back-to-back
SUNEasy recovery
Calibrated to your race date.
RACE READY: 3 WEEKS
WEEK 1: TAPER
Reduced load, race-week mindset
RACE WEEK
Protocols: sleep, nutrition, final prep
POST-RACE
Female-first return to movement
THEN
Choose your next block
Built for women. Not a generic plan.

What's Included

Every tool. Every session. Every week.

Training Library

18+ structured programs across trail, road and strength. New programs added each season.

 5km foundations through 100km ultra
 Strength and mobility integration
 Perimenopause-aware training
 Race-ready taper protocols
Coaching + Community

Weekly live group coaching with Sam. Community Hub and Coaching Corner access. Trail Chats podcast.

 Weekly live coaching call
 Private community access
 Pinnacle event community connect
 Trail Chats podcast library
Want More?

All-In Coaching adds one 1:1 coaching call per quarter plus a personalised, holistic blueprint built from that session. $299/quarter.

View Coaching Tier

Member Stories

From the community.

"I ran my first trail half marathon after joining. Sam's weekly calls kept me on track when life got in the way."

MEMBER, ALL-IN

"Three programs this year. The variety means I'm never bored and always building on the last block."

MEMBER, ALL-IN

"The community is the best part. Women who get it. No egos, just honest trail running."

MEMBER, ALL-IN

"Road runner to UTA 22km in 12 months. The Her Strength sessions changed everything for me."

MEMBER, ALL-IN

"The perimenopause content alone is worth the membership. Finally training with my body, not against it."

MEMBER, ALL-IN

"Nothing compares to the depth of what Sam has built. I refer everyone here."

MEMBER, ALL-IN

"I ran my first trail half marathon after joining. Sam's weekly calls kept me on track when life got in the way."

MEMBER, ALL-IN

"Three programs this year. The variety means I'm never bored and always building on the last block."

MEMBER, ALL-IN

"The community is the best part. Women who get it. No egos, just honest trail running."

MEMBER, ALL-IN

"Road runner to UTA 22km in 12 months. The Her Strength sessions changed everything for me."

MEMBER, ALL-IN

"The perimenopause content alone is worth the membership. Finally training with my body, not against it."

MEMBER, ALL-IN

"Nothing compares to the depth of what Sam has built. I refer everyone here."

MEMBER, ALL-IN

"Finished SCC 50km after one year in the membership. Never thought I could do that when I joined."

MEMBER, ALL-IN

"Quarterly billing suits me perfectly. In for the year but it doesn't feel like a huge upfront commitment."

MEMBER, ALL-IN

"I travel for work constantly. The app means I can access my program from anywhere."

MEMBER, ALL-IN

"Sam actually answers questions on the calls. Not a recording. Real coaching every single week."

MEMBER, ALL-IN

"Base Camp orientation got me started the right way. Highly recommend doing that first."

MEMBER, ALL-IN

"The Her Shift perimenopause course gave me language for what I was experiencing. Genuinely life-changing."

MEMBER, ALL-IN

"Finished SCC 50km after one year in the membership. Never thought I could do that when I joined."

MEMBER, ALL-IN

"Quarterly billing suits me perfectly. In for the year but it doesn't feel like a huge upfront commitment."

MEMBER, ALL-IN

"I travel for work constantly. The app means I can access my program from anywhere."

MEMBER, ALL-IN

"Sam actually answers questions on the calls. Not a recording. Real coaching every single week."

MEMBER, ALL-IN

"Base Camp orientation got me started the right way. Highly recommend doing that first."

MEMBER, ALL-IN

"The Her Shift perimenopause course gave me language for what I was experiencing. Genuinely life-changing."

MEMBER, ALL-IN
 
 

Membership Tiers

Straightforward. No surprises.

Both tiers are 12-month commitments billed quarterly. Access begins the day you join.

You are here
All-In Membership
$199
per quarter / 12-month commitment
+All 18+ programs unlocked
+Weekly group coaching call
+Community + Coaching Corner access
+Perimenopause and strength programs
+Trail Chats podcast
All-In Coaching
$299
per quarter / 12-month commitment
+Everything in All-In
+1:1 coaching call per quarter
+Personalised & holistic blueprint post the 1:1
+Can downgrade to $199 for up to 2 quarters
Explore Coaching Tier

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